Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long ...

Marketers frequently champion the idea of "customer loyalty." However, much of what is labeled as loyalty may not be authentic. For years, brands have patted themselves on the bac ...

Blockchain’s expansion beyond crypto is reshaping consumer trust, loyalty, identity, and value exchange across the digital economy.

ShipStation reports that e-commerce success hinges on authentic customer relationships over traditional loyalty programs, ...

PORTLAND, Ore.--(BUSINESS WIRE)--SheerID, the global leader in identity verification for commerce, today announced the publication of its 2024 Consumer Loyalty Report. Retailers are leaning into ...

Revamping loyalty programs for long-lasting, meaningful value should be non-negotiable for retailers and brands.

Privacy and data trust now define customer loyalty. In this exclusive interview, PwC’s George Korizis explains what brands ...

Opinions expressed by Entrepreneur contributors are their own. Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer ...

Kobie, a leading authority in loyalty technology and services, has been named a Leader in The Forrester Wave (TM): Loyalty Platforms, Q4 2025. Kobie additionally received the Customer Favorite ...

CINCINNATI & MIAMI--(BUSINESS WIRE)--Americans accumulate approximately $48 billion in rewards points and miles annually, according to the results of a first-ever study on the perceived dollar value ...

Seamless, Real-Time Data Flow From Capillary’s Loyalty Platform to Adobe Experience Platform Unlocks Personalization & Engagement at Scale By Megan Fiorendino December 11, 2025 Capillary Technologies, ...

Your loyalty points were never really yours. Now the law might finally admit it. New Ontario legislation may allow points to ...