Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long ...

Marketers frequently champion the idea of "customer loyalty." However, much of what is labeled as loyalty may not be authentic. For years, brands have patted themselves on the bac ...

Privacy and data trust now define customer loyalty. In this exclusive interview, PwC’s George Korizis explains what brands ...

PORTLAND, Ore.--(BUSINESS WIRE)--SheerID, the global leader in identity verification for commerce, today announced the publication of its 2024 Consumer Loyalty Report. Retailers are leaning into ...

ShipStation reports that e-commerce success hinges on authentic customer relationships over traditional loyalty programs, ...

As sustainability climbs higher on consumers’ priority lists, food and beverage brands face growing pressure to design ...

Revamping loyalty programs for long-lasting, meaningful value should be non-negotiable for retailers and brands.

CINCINNATI & MIAMI--(BUSINESS WIRE)--Americans accumulate approximately $48 billion in rewards points and miles annually, according to the results of a first-ever study on the perceived dollar value ...

Opinions expressed by Entrepreneur contributors are their own. Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer ...

Kobie, a leading authority in loyalty technology and services, has been named a Leader in The Forrester Wave (TM): Loyalty Platforms, Q4 2025. Kobie additionally received the Customer Favorite ...

Consider what it means to be a sports organization in 2023. Is the success of their brand simply a parallel to the quality of each team’s performance, how proficiently an organization advertises their ...

Seamless, Real-Time Data Flow From Capillary’s Loyalty Platform to Adobe Experience Platform Unlocks Personalization & Engagement at Scale By Megan Fiorendino December 11, 2025 Capillary Technologies, ...