The brand has launched a new black and white version of its signature crest on its digital properties and will follow it with a monochromatic illuminated badge that will debut with the Lyriq electric ...

Cadillac is working on the first major change to its logo in more than a decade, pruning away the classic laurel wreaths that surround its crest, several sources told Automotive News. The modified ...

There was a time when automakers really dedicated themselves to the logo flourish, slapping on fancy colors, cursive writing, or classical-inspired icons — but that time is not now. Cadillac has yet ...

Last night Cadillac showed images of its first-ever electric vehicle, a sleek crossover, though its name and any real details have yet to be revealed. One thing that was very much revealed, though, ...

When Cadillac still used its old wreath and shield emblem, the brand’s logo was positioned in the center of the grille. The second-generation Cadillac CTS, the third-generation Cadillac Escalade and ...

Alina has been enthusiastic about vehicles her entire life, and even from an early age found herself itching to get behind the wheel. Through high school and college, she could be found reading ...

Cadillac may be about to drop the famous laurel wreaths from its logo, according to a new report. The American luxury brand is expected to show a new concept at next month’s 2013 Pebble Beach Concours ...

GM's marketing dweebs are out in full force this season. Two weeks ago, they tried to scrap the Chevy nickname. Now they've decided to revamp the Cadillac logo. Behold: If GM had some cool cars to ...

The 2023 Cadillac Lyriq is a very important vehicle for Cadillac, ushering in a new all-electric era as Caddy’s very first production EV. Unsurprisingly, the Cadillac Lyriq is replete with interesting ...

As part of the new marketing vice president Bob Lutz's campaign to revive and spin the GM image around, Cadillac's general manager, Bryan Nesbitt, revealed the brand's new logo, in fact a very ...

Cadillac has updated its corporate logo and the logo that will be featured on all of its electric vehicles moving forward. The updated badge will be first introduced by the all-electric Lyriq and is a ...

Cadillac is planning to scrap the laurel wreaths that surround its crest for a refreshed badge that will debut in Pebble Beach next month. According to a report from Automotive News, General Motors ...